How to Stand Out in Financial Communications – Part 2
Welcome to Part 2 of How to Stand Out in Financial Communications. In Part 1 I talked about the opportunity I see for financial services to … Read more
Social media
How do Financial Services Stand Out in Communications – Part 1
Financial institutions and individuals working in financial services have a great opportunity to stand out and reach their critical stakeholders. Today, organisations need to do much … Read more
Reaching Investors through Social Media
What do you do if your listed company hardly gets coverage from brokers or in the business press? What are your options if you are about … Read more
BNP Paribas Open Reputation Damaged by CEO Remarks
March has not been a good month for the reputation of the tennis sport. First it was Maria Sharapova who failed a drug test at the … Read more
Journalisten en marketeers hypen contentmarketing uit eigenbelang
De laatste tijd kom ik veel promotie tegen van journalisten die zich aanbieden als storytellers. Voor onderzoeksjournalistiek is steeds minder geld. Contentmarketing zou hun domein zijn … Read more
Analysing social media posts to improve investment decisions
According to the WSJ, Wall Street has a growing desire to find different data – such as social media posts – that can help improve investment … Read more
How to actively manage reputation risk
Warren Buffet repeats this message to his senior managers every year: “We can afford to lose money — even a lot of money. But we can’t … Read more
Q&A about Crisis Communications
Are stakeholders assets or liabilities in a crisis? In an interview about crisis communications with Professor W. Timothy Coombs, of the University of Florida, answers are … Read more
Using Twitter in Financial Communications
On 25 November 2014, Twitter CFO Anthony Noto mistakenly sent what should have been a private message about a company to his general Twitter feed. … Read more
The Future Corporate Communications Professional is a Generalist
75% of Financial Times 500 companies don’t have a Chief Communications Officer (CCO) on their executive board. Are you a corporate communications professional without CCO on … Read more
