Remember, this is an interview
“When are you going to ask it?”, the public relations professional asked the journalist during an interview with the CEO. According to American journalist Call Fussman, … Read more
“When are you going to ask it?”, the public relations professional asked the journalist during an interview with the CEO. According to American journalist Call Fussman, … Read more
De laatste tijd kom ik veel promotie tegen van journalisten die zich aanbieden als storytellers. Voor onderzoeksjournalistiek is steeds minder geld. Contentmarketing zou hun domein zijn … Read more
In order to safeguard clear, effective and timely communication of a company’s goals, strategy and decisions as well as issues related to their implementation, you should … Read more
Do you network with a purpose? How much time do you invest in networking? Are you a pit bull? Do you confidently work the room, politely … Read more
According to the WSJ, Wall Street has a growing desire to find different data – such as social media posts – that can help improve investment … Read more
There is a reason why I have not written for many months. The reason is that I was so focused on my work that I could … Read more
Warren Buffet repeats this message to his senior managers every year: “We can afford to lose money — even a lot of money. But we can’t … Read more
Uber’s Emil Michael’s case is a textbook example that off the record does not exist. Complaining afterwards that you thought a conversation was off the record … Read more
“One of the pervasive issues female and male practitioners have told me they deal with is the devaluing of the public relations function”, says Linda Childers … Read more
According to BloombergBusinessweek, American fast-food chain Arby’s forgot to feature Pepsi in a commercial according to their agreement with Pepsi, so the company asked its advertising agency … Read more
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